MAKE-A-WISH

Sometimes when you work in advertising you go home feeling dirty, but not when you work on the Make-A-Wish Foundation of North Texas. It was a humbling experience getting drawn into the power of a wish. 

Television Spots

ECD John Hill created this look an hour before he presented to the client, so that’s how long I had to write the tagline. 

Print Ads

I interviewed each child face-to-face, so I’d be sure to write their story in their own words.

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